About us

pasoli – we are a young start-up founded by two dynamic and motivated guys - Pascal and Oli. Our goal is to make high-quality cooking utensils of traditional and authentic cuisine accessible to you.

Two friends with one idea.
Grit your teeth and get to it!
Almost everything put on one card and off you go.

That's roughly how our adventure started in August 2019.
Not only once did we look into baffled faces, not only once did we they ask us "Woks? Really?".

Our answer was always the same: "Yes, Woks! Really!".
We were up for it and were, and still are, convinced of ourselves and our idea, so we did not let ourselves be diverted from our path:


How it all began...


Early 2019
#firstidea #inspiration
We came across our wok and were directly on fire. We soon realized that we didn't want to keep this wok from you. We decided to found a company together and make a traditional hand-hammered wok made of real carbon steel available to you.

July 2019
#businessregistration #start-up
For this purpose we first registered a business - pasoli was officially born. And believe us, it is not so easy to find a good brand name. But as we think, pasoli (Pascal & Oliver) is a great one!

August 2019
#firstorder
The next step was the negotiation and organization with our Chinese partner for production. Everything clarified, the first order could be placed in the same month.

December 2019
#salesstart #amazon
The first 1,008 woks arrived in a total of 84 boxes and distribution via amazon could begin (to be exact on December 20, 2019).

January 2020
#hype #nummer1newreleases

After only one month, all expectations have been exceeded. You really left us speechless! What a rush there was for our woks. On amazon we were officially listed as #1 of new releases in the "woks" category: https://www.instagram.com/p/B6_edzxhPKJ/

February 2020
#nextbigorder
Faster than we thought, we had to think about the next order and we therefore ordered another 3,000 woks in China, which will arrive in May.

March 2020
#internationalization #eBay
Our woks have already been shipped to 15 countries - what a success. Time to open the second distribution channel besides amazon - eBay.

April 2020
#continuousimprovement #recipes
Further smaller improvements as well as preparations for larger optimizations were carried out. For example, the homepage has been expanded with delicious recipe ideas from our chef Mane.

May 2020
#soldout #nextdelivery #facebook

We are sold out. The first 1,000 woks are sold. Just in time the next delivery arrived, so we could continue to offer you our wok. We also expanded our social media presence with our pasoli Facebook page and gained the first 100 subscribers virtually overnight.

June 2020
#webshop

Half a year after the launch on amazon and only 3 months after the eBay premiere, we set up our own web store, which can be accessed via our homepage as well as via our Facebook page.

July 2020
#secondproduct
Exactly one year after the foundation, we launched the second product on the Markit - the already baked wok.
November 2020
#newhomepage
Our first homepage was good for a start, but now it was time to take the next step and make the homepage more professional.

TBC
#future
We have a lot planned! Join us on our journey and drop by regularly!

The pasoli Team…

Pascal
Oli

We wish you all a good appetite and delicious wok dishes with the pasoli wok.

Yours Pascal & Oli

from pasoli

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